Alex Diaz, PhD., LCSW

Dr. Alex Diaz is a New York licensed psychotherapist and the founder of Sports MentalEdge®, a consulting organization dedicated to advancing sports mental health and performance. With over 25 years of experience, Dr. Diaz believes that athletes must be seen as whole individuals, integrating their mental well-being with their pursuit of excellence both on and off the course.

As an MPGA Level 1 Certified Coach, Dr. Diaz applies clinically based neuroscience to help golfers achieve peak performance while maintaining overall well-being. He works with athletes at all levels—including school, collegiate, professional, Olympic, and PGA Tour players—as well as coaches and parents, offering bilingual, personalized support.

A published author and sought-after speaker, Dr. Diaz has presented at national and international conferences, sharing insights on the critical connection between mental health and athletic success. He is also an active member and former board member of the Alliance of Social Workers in Sports and the NFL Players' Association Mental Registry (NFLPA).

Colleen Groomes

Coach Colleen is a Mental Performance Coach committed to helping golfers and athletes develop the mental skills needed to reach their full potential—both on and off the course. As a former college golfer and college golf coach, she experienced firsthand the power of intentional mental training and its impact on performance and life.

Passionate about coaching, Colleen empowers her players to believe in themselves and recognize that their value extends beyond their sport. She emphasizes that identity and self-worth are rooted in who they are, not just what they achieve.

Guided by her mission to love, guide, and inspire, Colleen strives to "leave it better" wherever she goes. She believes that while the journey toward achieving your dreams may not always be easy, it will always be worth it.

Gen Fulton, LMFT

Coach Gen is a California Licensed Marriage and Family Therapist and certified Somatic Experiencing Practitioner. She is also an MPGA Level 1 and Level 2 Certified Mental Performance Coach, specializing in helping elite golfers, including PGA Tour and European Tour players, optimize their mental game. Gen brings a unique mind-body approach to performance coaching—helping athletes build resilience, manage stress, and perform under pressure.

With a Graduate Certificate in Sport Psychology and experience working with top-tier golfers worldwide, Gen is passionate about teaching emotional regulation techniques that empower players to stay focused, confident, and composed in high-stakes environments. She continually enhances her expertise by attending international conferences, staying ahead of the latest strategies in performance psychology and mental resilience.

Lulu Huang, MA

With over 20 years of experience in golf—from competing at the junior, high school, and collegiate levels to coaching at the collegiate level—Coach Lulu is passionate about helping golfers develop both the physical and mental sides of their game. Her coaching style focuses on simplifying complex concepts, using visuals to build structure and feel, and tailoring instruction to each player’s unique learning style.

Lulu is currently pursuing PGA Membership and certification as a Mental Performance Consultant through the Association of Applied Sport and Performance Psychology (AASP). She is dedicated to continuous learning and utilizing the latest technology to enhance player development.

Lulu’s goal is to help players gain a deep understanding of their game—both physically and mentally—by combining data-driven insights with mental skills strategies, creating a clear and achievable path to success.

Mat Park, PsyD., MA

Dr. Mat is a sport psychologist and the founder of the Mental Performance Golf Academy (MPGA). He trains elite golfers and coaches worldwide on the MPGA blueprint. As the official mental training provider for the LPGA Tour and an approved program for the PGA of America, Dr. Mat works with top-tier athletes to enhance their mental game and achieve peak performance in all facets of life. In addition to his work with MPGA, Dr. Mat serves as a Senior Organizational Development Advisor at NASA, where he coaches leaders and teams unlock mindset strategies to perform their best. With a doctorate in Clinical Psychology, a Master’s in Sport Psychology, and experience as a Division 1 golfer, Dr. Mat combines real-world experience with proven mental strategies to help golfers and elite performers succeed under pressure and reach their full potential.

Roger Kitchen, Jr., MA

Coach Roger is an MPGA Level 1 Certified Mental Performance Coach who specializes in helping high-performing athletes and teams excel under pressure. He has coached All-Conference, All-State, and Scholarship athletes, with his teams competing at national championships and regional playoffs. With his experience training elite teams for the Army and NASA, and a background as an accomplished powerlifter, Roger brings a unique approach to mental performance coaching. He focuses on helping athletes perform under pressure, overcome adversity, adapt in stressful situations, build self-confidence, and improve focus—empowering them to thrive in high-pressure environments and achieve their goals both on and off the field.

Vaneeta Sandu, PsyD., MA

Born and raised in Edmonton, Canada, Dr. Vaneeta played on her high school golf team, winning a Provincial Championship. She earned her Doctorate in Clinical Psychology from John F. Kennedy University and has been a licensed psychologist for over a decade.

Dr. Vaneeta specializes in mental health and performance, working with both active and retired athletes. She has also coached leaders from top companies like NBC, Google, and Lululemon, and has delivered leadership training for major league sports teams. She has spoken at events such as the NBA Women’s Leadership Forum.

As an MPGA Level 1 mental performance coach, Dr. Vaneeta is passionate about helping athletes build a strong inner game. She also co-hosts The Bounce Off, a podcast that highlights the real stories behind women’s sports beyond just the stats.